Project Overview
Note: Data is still updating as they are active clients.
Glilot Capital is a leading Israeli venture capital firm specializing in early-stage investments in cybersecurity and artificial intelligence. Established in 2011, the firm quickly earned recognition for its strong performance and unique approach, combining a sharp focus on groundbreaking technology with a commitment to empowering entrepreneurs. Over the years, Glilot has grown into one of the best-performing funds in the world, setting the standard for how venture capital can accelerate innovation.
The firm operates across multiple funds and has built a reputation for backing companies that go on to dominate their markets globally. With assets under management surpassing $1 billion, Glilot’s portfolio includes some of the most promising startups in cybersecurity and AI. Their investment strategy is rooted in a hands-on approach, where they work closely with founders to refine strategies, build teams, and accelerate growth.
A defining feature of Glilot’s philosophy is its entrepreneur-centric model. Rather than simply providing capital, the firm is dedicated to offering founders a value creation platform that extends far beyond financing. This includes mentorship, market access, and deep expertise in scaling companies internationally. This focus has positioned Glilot as a trusted partner for founders seeking both resources and long-term strategic guidance.
Over the years, Glilot Capital has reached several significant milestones, including global geographic expansion and consistent top-quartile performance. Their recent $500 million raise represents one of their largest achievements to date, reinforcing their role as a powerhouse in AI and cybersecurity investing. This milestone not only strengthens their market presence but also demonstrates investor confidence in their ability to identify and grow companies at the forefront of innovation.
The Problem
Despite its strong track record and reputation, Glilot faced a communications challenge following the announcement of its new half-a-billion-dollar fund. Raising $500 million is a substantial achievement. Still, such a milestone required more than a standard press release and demanded widespread visibility, particularly in the United States, the world’s most competitive and influential venture capital market.
The challenge was ensuring that Glilot’s fundraise was covered not just in one or two publications, but across a wide spectrum of top-tier media outlets. An exclusive feature would have limited the visibility and impact of the announcement. Instead, Glilot needed broad, high-value media distribution that positioned the firm at the center of global conversations about the future of AI and cybersecurity investment. This was the core problem they brought to Omri Hurwitz Media (OHM).
The Solution
To address this challenge, Omri Hurwitz Media developed a comprehensive PR strategy tailored to Glilot’s goals. At the heart of the approach was timing: OHM orchestrated a media campaign that ensured the fundraise announcement would go live simultaneously across multiple tier-one outlets. By leveraging embargoed press materials, OHM created anticipation and alignment among journalists, allowing for maximum impact at the moment of release.
Content creation was central to this effort. OHM prepared press-ready narratives that framed Glilot’s fundraise not just as a financial achievement, but as a signal of broader market confidence in AI and cybersecurity. The messaging emphasized Glilot’s leadership in these sectors, its entrepreneur-first philosophy, and its proven track record of building global companies. This positioning ensured that coverage would highlight both the fundraiser and the firm’s role in shaping the future of critical industries.
The results were immediate and far-reaching. Forbes published a feature framing the raise within the larger context of AI investment trends, noting how capital was flowing despite market uncertainties. Reuters broke the story with a global perspective, spotlighting Glilot’s position in Israel’s tech ecosystem and its focus on AI and cybersecurity. New York Weekly added further visibility by highlighting the appointment of Rinat Remler as partner alongside the $500 million raise.
By securing these outlets, OHM ensured that Glilot’s story reached audiences ranging from institutional investors to founders, industry analysts, and the general public. The simultaneous publication of these stories maximized momentum, creating a wave of recognition that extended across both mainstream and industry-specific media.
Beyond tier-one coverage, OHM’s campaign achieved significant amplification through additional placements. These not only reinforced the initial announcement but also created a longer-tail narrative that positioned Glilot as a global thought leader in AI and cybersecurity investment. The campaign turned a funding milestone into a multi-dimensional media moment.
The Results
The PR efforts executed by OHM yielded significant results, dramatically enhancing Glilot Capital’s visibility and industry standing. Throughout the campaign, the firm secured media placements in top-tier technology and business publications, effectively increasing its brand reach.
The metrics captured following the PR campaign underscore the success of these efforts. In total, Glilot secured 21 pieces of coverage across leading outlets, positioning the firm at the center of global conversations about AI and cybersecurity investment.
Through this campaign, OHM not only helped Glilot achieve widespread recognition for its $500 million fundraise but also elevated its positioning as a global leader in AI and cybersecurity investing. The coverage reinforced investor confidence, boosted the firm’s brand presence in the U.S. market, and laid the foundation for continued thought leadership in the years to come.